Ready or not she is headed south y'all!
Believe to or not, I had a really fun day helping family with a project to get a condo ready to sell…
Ready or not she is headed south y'all!
One of the smallest rooms in the house, yet they can break a buyer's decision to make an offer.
What are you going to do about it?
Do what you can, and make it feel like a spa!
Staging a home with windows?
(Please say yes…there is not much market for underground shelters in the area!)
As always, play up their good qualities and downplay the negatives. If you have one window that faces a brick wall, I would say that would be a good one to keep the curtains over. However, if you have a beautiful panoramic view of the lake then you need to let buyers see that!
So, what should you know?
I intentionally wrote the title of this post as a sentence. I could have used "House Aroma" or "Sense of Scent"…but, no! I wanted to get your attention!
If you walk into a space: home, restaurant, park, etc there are smells. Some smells are good and we want more. Some smells are awful and can induce a physical reaction. Every place has a smell, and while some are more obvious than others, I can say that you are probably oblivious to the smell of your own house. I recently read an article that explained the way olfactory receptors are desensitized over time. (If I find the exact article again I will post it, but you can also google the topic on your own and find many resources.)
Your house smells.
Ok, it does. Good, bad or ugly, before you put that house on the market, you need to know what it smells like. You need to ask an outside, impartial source to give an opinion.
Invite a friend, family member, or neighbor over, and ask your real estate agent to be brutally honest! Have them take a tour and give you the low down. Different spaces in the home might be better or worse than others.
Make sure to minimize odor causing offenders:
What to do to make it smell better?
The two images directly above are from an article:
"Using Smell to Make a Sale. What scents move property best. Think Simple."
February 14, 2013 by Sanette Tanka
Here is a link to the article from the Wall Street Journal. http://online.wsj.com/news/articles/SB10001424127887323696404578298513849141412
You have decided to sell and your real estate agent has suggested that you declutter. You decide to start in the living room. When you walk in, you look around and notice that you have "things" out, but they are useful and used every day. You decide to start in another room...
Realtors and stagers do not have any emotional attachment to your things, and it is easier for them to point out the obvious "clutter." Be realistic about what it means to have your home on the market. You want others to picture living there, and their lifestyle may be very different than yours.
It is very important to make sure your home is ready for it's closeup!
Buyers will most likely have their first impression based on photos they will see online. This is where I suggest the staging start! Take a camera and stand at the curb, entrance to each room, and furthest corner from the door in each room. Snap a photo from each one of those locations. Then, upload them on your computer, and take a look, a real close look. Consider having someone such as a friend, family member, or neighbor help with this process and ask for their brutal honesty. What do you want potential buyers to notice about each room? What is the first thing you notice about each photograph? Is it what you want buyers to notice?
Many times, the answer to that question in…NO!
Make a list of things that need to be done BEFORE you have the pictures taken for your listing. Dedicate the time to get as many of those tasks done. All the time you put into making your house the bast it can possibly show, will help sell it faster. Buyers do not want to have to rehang doors, touchup paint, and clean before they move in. All of those things that you take care of for them, means a larger selling price.
Once listing pictures go online, and buyers see them, it is hard to undo the damage. Consider learning a little about living a minimalist lifestyle temporarily…who knows, you might even like it!
Ok, ugly is a little harsh…maybe visually offensive or displeasing? Whatever term you decide to use, know that there are solutions besides major remodels requiring a home equity loan.
First of all, if it is not nailed down (and maybe even if it is!), load bearing, or downright necessary, consider removing it! Examples?
But, what if removal is not an option? You will have to get a little creative!
What a difference a coat of paint can make! Can you paint the undesirable? If so, use analogous colors to help the uglies blend in to the colors around it. Then with complementary colors add pillows, art, and fun accessories to add a twist and to draw the eye away. Consider using bold patterns, throws, lamp shades, and art to freshen up the room. Give buyers a distraction that will draw their eyes to a feature in the room such as tall ceilings or windows. (Remember a previous post however that less is more when it comes to accessories. We are not staging for a magazine photo shoot, you want buyers to be able to image themselves in your home, so make it easy for them. Identify the use of the space, make sure it is clean, and minimize clutter!)
Not sure about analogous or complementary colors?
Analogous colors are next to (think neighbor), and complementary are across the color wheel.
For example an analogous color to yellow would be yellow orange or yellow green. A complementary color for yellow is violet.
Maybe you have really outdated yellow counters. You might consider choosing a very pale green or yellow to put on the walls (think almost white), that will make the counters less obvious. You are trying to make them blend in. Using these examples with the example color wheel may be difficult for you to swallow. If you are really uncomfortable choosing a color, take a sample into the paint store and they can help you choose just the right color. You will learn a thing or two about shade and tints as well!
To include an analogous color, identify the one thing (or two) in the room that you want buyers to notice. Maybe it is a large window. Make sure window treatments are minimal (curtains usually removed), and the window is sparkling clean. You may want to place a bud vase with one flower on the window sill to bring attention to the space, but not block the view or the light. Then use the complementary color of violet to add some flair around the room…more fresh flowers, towels, placemats?
I am very excited to announce an event that will be taking place on the North Side. It is a seminar series on April 9 & 16, 2014, called Transitions. They are Living and Planning Seminars for Active Seniors. Each of the dates will feature three sessions designed to get seniors actively involved in planning their futures. Maybe it would be helpful to listen to see if you are on the right track. Are you ready? Or maybe you have no idea where to start and need some ideas or help finding resources? No matter where you are in the process of planning, these sessions have something to offer everyone.
If you have any questions, please feel free to email me at firstname.lastname@example.org
I hope to see you there!
So, I am sure that by now most people know that if they are getting ready to list their homes for sale, they need to depersonalize. If you were not previously aware, you are now. I am bringing this up first because most homes have family photos displayed on the walls, tables, mantles, stairwells, bookshelves, and refrigerators, as well as in the living room, family room, kitchen, bedrooms, etc… Prepare to leave the house and take them down. If your house is on the market, pretend it is not yours!
Imagine yourself as a potential buyer and you are walking into your dream home… You would not want to see pictures of someone else living in your dream home… You want to imagine yourself living there! As a seller, you need to remove as much of your personality and style from the house as you can to make it easier for buyers to imagine theirs.
So, as you begin the staging process at your home, remove everything from the walls…
OK, let me say that again: remove everything from the walls. I will give you a moment to process that.
Staging is all about intent.
Do not leave something up or out because it looks good to you. As a stager, I am trained to remove everything from a room and only put back the necessary pieces. Necessary pieces include furniture that helps to display the rooms intended purpose and accessories that are intended to draw your eye to certain places in the room.
Not sure if it should stay or go? Err on the side of caution, and remove it! Especially if it is a personal item, give it the boot!
Once you have all the wall decor removed (and furniture plead…another blog post), you can assess the features of the room and draw attention to those, or perhaps draw attention away from less desirable places.
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